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Kreative Webworks

School enrollment services

Our school enrollment services help charter, private, public and trade schools contact interested families, screen leads, answer inquiries and guide parents and students from first contact to completed enrollment. Virtual lead nurturing and enrollment support help you respond faster, keep prospects engaged and turn more qualified inquiries into enrolled students.

Book a free consultation See our enrollment programs
  • Immediate follow-up on every lead
  • Qualified leads delivered to your team
  • Campus visits, virtual tours and open houses
  • Email nurturing and marketing automation

School enrollment marketing services, from first inquiry to enrolled student

We have the staff and the systems to run part or all of your school’s enrollment process.

Enrollment is often a part-time job at schools, and fast follow-up matters. Families are comparing several schools, and a quick, helpful reply often decides which one they visit.

Start with lead nurturing so no inquiry goes cold, add a virtual enrollment team to guide families all the way to enrollment, and keep undecided families engaged with marketing automation. The inquiries themselves typically come from your website, SEO services for schools and paid advertising for schools, so every channel feeds one follow-up process.

A new student ready to start school

Our virtual lead nurturing program

Qualified enrollment leads delivered to you

This standalone program follows up immediately on leads from every source: live chat, text messages, phone calls and web forms. Our team qualifies each lead and passes the information to your team for follow-up.

It’s a “front-end” service: we learn about your school, engage leads on your behalf and deliver qualified leads to your enrollment team. Pair it with our Core Essentials Marketing program for a complete “done for you” enrollment solution.

Our virtual enrollment team

Fully enrolled students ready to start

This optional service extends lead nurturing by guiding parents or students through the entire enrollment process. It’s priced as a small percentage of tuition, so you only pay for enrollments we complete.

We can schedule in-person campus visits or virtual tours, and we host virtual open house events every one or two months. The team works alongside your staff and can train them too. If you also run your own events, our guide on how to promote a school open house has practical ideas.

Hope is not a strategy

Enrolling even one additional student who wouldn’t otherwise have enrolled can more than pay for your marketing investment.

A clear follow-up process is part of what moves the numbers. Richard McKenna Online High School combined a website redesign, targeted digital campaigns and an optimized lead generation process, and grew enrollment 56% in 12 months. Read the Richard McKenna Online High School case study (PDF).

Who’s it for?

Schools without professional enrollment staff. The Virtual Enrollment Team is the next step after lead nurturing: we personally guide each family from first lead to verified enrollment.

Talk to us about enrollment support

Lead nurturing for school enrollment campaigns

Inform, engage and enroll

When your school can’t respond to every lead right away, you need a plan for keeping families engaged. Lead nurturing builds relationships with prospective students and parents and guides them through their decision, which makes them more likely to enroll. It’s a core part of inbound marketing for schools.

Who’s it for?

Schools that want to automate enrollment while building brand awareness and trust with qualified families.

Marketing automation programs for schools

Building trust, relationships and enrollments

Choosing a school is a big decision, and families make it carefully and slowly. Even a strong website rarely converts a family on the first visit, and without interaction, prospects are just numbers in your analytics.

Our marketing automation programs keep engaging families who have shown interest but haven’t acted yet, with content and email workflows tailored to their concerns and interests. See a marketing automation example for schools to picture how it works.

Ready to increase your school’s enrollment?

Your school deserves marketing that produces real results. Specializing in school enrollment strategies since 2011, we focus on helping schools attract and enroll more students with proven digital marketing. Let’s start the conversation.

Schedule a free consultation

When I came to them with my idea, I had no website or marketing and within a handful of months we have exceeded our target enrollment for the first quarter! This team is responsive, helpful, knowledgeable, and I’d highly recommend them to any school or business wishing to increase enrollment…

Ignite Learning AcademyGoogle review

Enrollment support questions, answered

Something else on your mind? Call us at (949) 276-6063.

What are school enrollment services?

School enrollment services handle the work between a family’s first inquiry and a completed enrollment. We follow up on leads from live chat, texts, phone calls and web forms, qualify them and pass them to your staff. Our optional virtual enrollment team can also guide families through the whole process, from campus visits and virtual tours to enrollment.

What is the difference between virtual lead nurturing and the virtual enrollment team?

Virtual lead nurturing is a front-end service: we engage every new lead quickly, qualify it and deliver it to your enrollment team for follow-up. The virtual enrollment team is the optional next step. It personally guides each parent or student from first lead to verified enrollment, which suits schools without professional enrollment staff.

Can an agency help my school increase enrollment?

Yes, when marketing and follow-up work together. Specializing in school enrollment strategies since 2011, we generate inquiries through SEO, paid advertising and social media, then nurture them with fast follow-up and marketing automation. Richard McKenna Online High School, for example, grew enrollment 56% in 12 months.

Which schools benefit most from enrollment support?

Schools where enrollment is a part-time job, where inquiries arrive faster than staff can answer them, or where families go quiet after first contact. Schools without professional enrollment staff often add the virtual enrollment team, while schools with an admissions office typically use lead nurturing and marketing automation to support the people they already have.

Fill your pipeline first

Core Essentials PackageSearch, display and social ads that generate the leads we nurture. Paid advertisingReach families on Google and YouTube while they search. SEOMore families finding your school in search, month after month. School marketingEvery enrollment marketing service we offer, in one place.

Let’s talk about next year’s enrollment.

Book a free consultation with our team. We’ll look at how families find your school today, where you’re losing them, and what we’d do first.

  1. 1

    Tell us about your school

    Your programs, your enrollment goals and what you’ve tried so far.

  2. 2

    We review your marketing

    Your website, search visibility, ads and reviews, compared with schools competing for the same families.

  3. 3

    You get a clear plan

    Specific opportunities to grow enrollment, whether or not you work with us.

Larry Barnaby

You’ll talk with Larry Barnaby

Director of Marketing and Principal, Kreative Webworks

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