What do We Test For?

Here's a partial sample of the 32 Tests

Broken Links

Test 11
Broken Links


Check for links to web addresses that don’t exist, or which return an error. These are known as broken links. Broken links frustrate users and Search Engines.

Speed Test

Test 3
Speed Test


Measures the speed of the website, including factors like file size and response time. Slow loading websites frustrate users, and piss-off search engines.

Search Engine Results

Test 30
Search Engine Results


Display how the website will typically appear in the results of a search engine like Google, and makes suggestions how this can be improved.

Search Ranking

Test 4
Search Ranking


Checks the placement of this website in selected search engines for specified terms. High placement is the ultimate goal of Search Engine Optimization.

Mobile Test

Test 15
Mobile Test


Tests whether a website is optimized for mobile and tablet devices, and shows a preview of the website in these devices. “Responsive Design” is preferred.

Popularity Test

Test 29
Popularity Test


Tests how popular this website is compared to other websites, what countries traffic is coming from, and whether popularity is rising or falling.

Content Keywords

Test 9
Content Keywords


Determine whether a website makes appropriate use of keywords: including them in content and emphasizing them using appropriate technologies.

Missing Files

Test 7
Missing Files


Detects missing files within this website, i.e. files which pages require to load completely that are missing. Missing files suggests a technical issue.

Analytics

Test 17
Analytics


Analytics is the measurement of visitor behavior on a website for improving that website. Popular Analytics software includes Google Analytics.

Social Interest

Test 10
Social Interest


Checks the amount of social interest that individual pages within the website have. How many Facebook Likes, and Tweets does the website attract?

Spelling Test

Test 24
Spelling Test


Poor spelling leaves a poor impression of your website and reflects badly on your company. It can also make your content harder to understand.

Incoming Links

Test 31
Incoming Links


Counts the number of links found pointing to your website, and compares against other sites. The volume of quality links is a search engine ranking factor.

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Hubspot
Adobe-BUsiness-Catalyst
HTML5
CSS3
jQuery
Sharpspring